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北京人均购彩花费高 广东彩民基数庞大
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相关数据显示，今年1至3月，福彩销售达271．49亿元，同比增加69．52亿元。相关数据还显示，全国31个省区市彩票销售排列中，广东、江苏和山东，今年一季度的彩票销售额位居全国前三名，北京排在第6位；而如果按照人均[url=http://www.caimincun.com/?zhcw][color=#0000ff]购彩[/color][/url]花费的钱数来看，北京人均消费102．41元，高居全国首位，超过广东人均消费50．99元。( Y! L7 {1 a v/ R3 S
从2008年以来，北京就一直位居人均购彩金额首位。统计数据发现，每次大奖开出后的一段时间，彩票销售呈高峰态势，大奖强烈刺激彩民购买欲望。今年1月到4月，“[url=http://www.caimincun.com/?zhcw][color=#0000ff]双色球[/color][/url]”游戏送给北京5个千万巨奖，其中有四个出现在2月到3月之间；次间，北京福彩销售额翻了两番。
! h+ ~$ E0 T! q* q5 l( P 2010年，天朝福利彩票销售达到968亿元，再创历史新高。民政部由此给天朝福利彩票发行管理中心记集体一等功。今年1至3月，全国福利彩票销售已达271．49亿元，同比增加69．52亿元。统计各发行单位彩票销售数据发现，与去年12月彩票销售排名一样，今年前3个月，广东以50．9亿元的销售额位居全国福彩发行第一省份。
Z2 t+ L% x2 M 广东省福彩发行中心的说法是，广东是人口大省，也是经济大省，具备较好的彩票销售的市场条件。广东从1987年12月发行福利彩票，已经走过20多年的历史，不仅形成了较为成熟的彩票运作模式，也培育了基数庞大的成熟彩民，加上近年“双色球”游戏的玩法推广和惠民错失不断出台，大奖不断产生，从相当程度上带动了广东彩民的购彩热情。, Z! A. u# n8 h0 m8 H7 l/ B
通过今年前3个月的福彩相关数据可以看出，北京虽然在彩票销售总量上并不突出，但其人均购彩花费上却是最高。根据第六次人口普查最新公布的常住人口数据计算，今年前3个月，北京人均购买彩票花费为102．41元，高居全国之首。再翻看过去几年数据统计，发现北京从2008年起，人均购彩花费就一直排在首位。比较有趣的是，销售额排名前三位的广东、江苏和山东，在人均购彩消费上，只有江苏留在第3位，广东和山东则分列第6和第9位。
& M! k0 I2 k7 D I$ y; ]% P0 o 彩市一个值得注意的现象是，在人均购彩排在前10位省份中，80％为中东部省份或经济发达地区。而通过近几年我国各省份人均购彩能力的排行可以看出，人均可支配收入高的地区，彩票的销售额和人均购彩金额也较高。“余钱”多了，就会想其他的投资。同时，无论是总体销量排在前面的广东、山东，还是人均购彩靠前的北京、浙江等省份，其产生的千万巨奖数量也是位居前列。 |
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